The Fossil brand was established in Texas, US, in 1984. Fossil was inspired by American creativity and ingenuity, bringing new life into the watch industry by making quality, fashionable timepieces.

The Fossil brand focuses on optimism, authenticity and a creative spirit, crafting products which complement every style and fit every lifestyle, with pieces that not only stand the test of time, but define it.

The brand’s products draw inspiration from both vintage American style and forward-thinking designs, with a broad appeal. The eyewear range includes accessible masculine, feminine and unisex optical and sunwear styles.